Meeting Minutes: Budgeting (And VOTE FOR ME!)

Scott Costello All, Blog, Featured, Marketing 9 Comments

****************************************************************************** First things first, it is time for the second annual REI Club, Best Real Estate Investing Blog contest!!! With the help of all you last year I managed to finish in 2nd place.  We actually almost pulled off the victory but got beaten by a final day surge for the winner.  So this year lets push for the top spot. If you like my blog and appreciate all that I share, head on over and vote…. —-> Vote Here <—- ****************************************************************************** “Narrowing …

Marketing Monday: I Spent How Much??!?!

Scott Costello All, Blog, Featured, Marketing 5 Comments

Some where along the way I apparently lost track of how much money I was spending on my marketing campaigns.  I forgot about the dollars and only focused on the number of mailers I wanted to send out.  On average I was sending out about 750 letters per month which out paced my plan by about 250 per month. It’s good to get out more mailers for sure, but by deviating from my plan it has handcuffed me a little …

How To: Do It Yourself – Yellow Letter Marketing

All, Featured, Recommended Post 38 Comments

Do It Yourself – Yellow Letter Marketing: Materials Required: – Stamps – 8-1/2” x 11” yellow ruled-paper – 8-1/2” x 11” white paper – 4-3/8″ x 5-3/4″ Ivory Invitation Envelopes – Red Ink Pens (Gel) – Extra Printer Ink Cartridges – Computer Scanner – Image Editing Software – Word Processing Software – Local Personal Assistant – Handwriting Font Objective: Yellow-Letter marketing has been proven over the years as one of the most effective marketing methods available.  When sending a personalized, …