How To Market To Absentee Owners With Your Website

Scott CostelloAll, Blog, Getting Leads, Internet Marketing 5 Comments

Writing content for your lead generating website is how you will attract more leads.  The greatest part of inbound leads is that your website content works for you as you sleep. What I have learned is to be specific with what you are writing about.  General content, written to be a catch all, just doesn’t work.  Pick a niche, and then niche it down even further. This post is part of a 5 post series were I break down how I …

How to Get a Website on a Shoestring Budget

Scott CostelloAll, Blog, Internet Marketing, Websites 9 Comments

I created my first website in 1997 while I was in my sophomore year of college at Virginia Tech.  As an aspiring geek, i thought it would be cool to learn how to make a webpage.  A free hosting account at GEOCITIES.com later and a crash course in basic HTML got me started.  Oh if I could see that website again…I’m sure embarrassed would be putting it lightly.  Even back then my choice of black, red and florescent color was a mistake.  To make matters worse …