I’ve been blogging for over 3 years now. It has been difficult at times coming up with topics and other times it has been very easy. The funny thing is that there is a direct correlation between the difficulty in coming up with blog post ideas and how much I’ve challenged myself in real estate investing.
When I start something new or push myself to progress to the next level, I find that there are no shortage of new and interesting topics to write about. The exact opposite is true as well, when I’ve fallen gotten completely comfortable with what I’m doing and no longer pushing myself I find it very hard to come up with new post topics. It makes perfect sense!
For the past two weeks I’ve been struggling to come up with topics to write about that I haven’t written about before. I then had the above mentioned revelation! Sometimes it’s tough to tell you’ve fallen into a rut because it happens quickly, randomly and with out warning.
How’s My Real Estate Investing Blog Doing?
Having a blog has so many benefits and even today I’m discovering new ways it’s helpful. When I read other people’s blogs I find some of the most interesting posts to be about the blog itself. Pat Flynn, from smart passive income blog, recaps his earnings once a month and it’s great to see how he is doing.
At this point it’s hard to judge my blog on my real estate income, but what I do like to measure is how I’m doing in terms of visitors to my site. The amount of visitors is a great indication of how I’m progressing because nobody is going to want to read my blog if I’m not progressing.
So lets get to it…
Being able to measure how much traffic you get to a blog is a must if you are serious. I use Google Analytics to keep track of things like Pageviews, Unique visitors, referring sites and search engine traffic. The chart below shows my growth over the past year on a per month basis. As you can see I’m getting about 500 more unique visitors to my site this year as I was last year at the same time.
Besides measure how much traffic I’m getting, I like to know where that traffic is coming from. The best area to increase visitor traffic to a website is through Search Engines. If I can get to the first page of google for some popular key words like “Real Estate Investing” my traffic will SKY ROCKET!! The competition is extremely fierce for terms like that so it’ll take me a big longer before I see that happening.
Another major traffic source for me are from other sites who have linked to StrugglingInvestor.com. Posting comments on other blogs is a great way to help people find your site. This past year I have really slipped on my commenting because I really wanted to concentrate on my Lead Manager software. Even still I get some decent traffic through referral links.
Another way I use my blog is to earn some spending money (actually bill paying money). You’ll see on this site two ways I can earn some extra money, the first being adds and the second being referral links to products that I have used and endorse.
Ad Network – Adsense
All the banner ads you see on my site are through an ad network called Goolge Adsense. If you are interested in learning about using adsense for your blog it’s a good way to get a few extra bucks. Below is how much I’ve made in the last year broken down on a monthly basis. September was a record month for me and I give full credit to the interview I did with Steph Davis about my first deal.
I have a few affiliate links on my site from amazon products that I have ordered and recommend like books and direct mail tools to real estate investor courses. I don’t actively promote any of these products on my site, I just have a few areas where I put a link. I probably could make more if I pushed these products but I don’t enjoy when other people do that and I’m no hypocrite so I won’t do that myself.
Nothing huge here as you can see, but it all helps.
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