Attracting Foreclosure Leads Online

Scott Costello All, Blog Leave a Comment

Writing content for your lead generating website is how you will attract more leads.  The greatest part of inbound leads is that your website content works for you as you sleep. What I have learned is to be specific with what you are writing about.  General content, written to be a catch all, just doesn’t work.  Pick a niche, and then niche it down even further. This post is part of a 5 post series were I break down how I …

SI Lead Manager v7 – Buyers

Scott Costello All, Blog, SI Lead Manager - v7 5 Comments

SI Lead Manager v7 is going to be a huge step forward for my software.  A new feature that I’m really excited about is the dedicated Buyer section.  In previous versions of the software we had to use the property lead section to hack in a buyer.  This was not a good solution and even I just used a Google Drive spreadsheet to keep track of my cash buyers. I thought that it would be great to be able to track …

SI Lead Manager v7 is almost here

Scott Costello All, Blog, Featured, SI Lead Manager - v7 Leave a Comment

One thing I really enjoy doing is creating software.  One application that I’ve been developing over the years is a lead tracking tool called SI Lead Manager. You can get the current version beta 6 right now for free.  Since I released beta 6 last year, there have been over 700 people download and use the software.  That is just awesome to me!!. Over the past 18 months I have been working hard on the next version…Which I’m calling SI Lead Manager v7. …

How To Market To Absentee Owners With Your Website

Scott Costello All, Blog, Getting Leads, Internet Marketing 5 Comments

Writing content for your lead generating website is how you will attract more leads.  The greatest part of inbound leads is that your website content works for you as you sleep. What I have learned is to be specific with what you are writing about.  General content, written to be a catch all, just doesn’t work.  Pick a niche, and then niche it down even further. This post is part of a 5 post series were I break down how I …

How to Get a Website on a Shoestring Budget

Scott Costello All, Blog, Internet Marketing, Websites 9 Comments

I created my first website in 1997 while I was in my sophomore year of college at Virginia Tech.  As an aspiring geek, i thought it would be cool to learn how to make a webpage.  A free hosting account at GEOCITIES.com later and a crash course in basic HTML got me started.  Oh if I could see that website again…I’m sure embarrassed would be putting it lightly.  Even back then my choice of black, red and florescent color was a mistake.  To make matters worse …

Attracting Probate Leads Online with your Website

Scott Costello All, Blog, Getting Leads, Probate Investing 3 Comments

Writing content for your lead generating website is how you will attract more leads.  It’s as close as you can get to free probate real estate investing. What I have learned is to be specific with what you are writing about.  General content, written to be a catch all, just doesn’t work.  Pick a niche, and then niche it down even further. This post is part of a 5 post series were I break down how I would target Probates, …

I Knew Better…But Still Made These Mistakes

Scott Costello All, Blog 1 Comment

I’ve always thought of myself as very knowledgeable when it comes to technologies.  I’ve built websites for myself in the past and have been running Struggling Investor for over 7 years.  I thought I knew what it would take to get a lead generating websites noticed.  It turns out I really didn’t! At the end of 2013 I took a step back from my websites to see how everything stood.  I noticed something interesting when I looked at my blog stats…they have …

Investor Carrot Review, Is It Right For Your Wholesaling Business?

Scott Costello All, Blog, Featured, Recommended Post 22 Comments

Over the past year I’ve been asked all kinds of questions about my experiences with Investor Carrot. When I first discovered them I had a lot of questions myself and found it hard to find the answers. At the time Investor Carrot had just launched the service so there was not a lot of information out there. I just had to take the plunge and hope for the best. I’ve had my website up for over a year now with ...

Business Mailing Address…What Are Your Options?

Scott Costello Blog 14 Comments

I’m a fairly laid back person.  The thought of an angry lead (for what ever reason) hunting me down at my home never really bothered me.  What are the chances right?  Who would take the time out of their busy schedule to confront a person who sent them a letter in the mail box? My friend Jerry Puckett (who sends out 100’s of thousands of direct mail pieces) always says… …Do they get mad at Best Buy for sending them mail …

Business Checking Account

Scott Costello Blog 5 Comments

Every February for the past 5 years I’ve had to export all my transactions from Mint.com into an excel file.  Then I proceeded to filter out all my real estate transactions.  I’m sure I got most of them but for sure there were always ones I missed. Yes…I didn’t have a business bank account.  The pain of using our personal checking account was just not bad enough to motivated me to start a business checking.  I could keep track more or …

I Got Over One of My Fears Today

Scott Costello All, Blog, Featured 1 Comment

My friend Sharon Vornholt from Louisville Gal’s Real Estate Blog started up a wonderful podcast earlier this year.  I really enjoy listening to it on my rides to work in the mornings.  Her guests are always hard working investors who are always willing to share what they know. What I love about Sharon’s podcast is that we have similar investing strategies so a lot of her content really resonates with me. So, about a month ago, Sharon asked me to …

You Never Know Who You Might Run Into…Funny Story

Scott Costello All, Blog, Featured Leave a Comment

Every day I am reminded that of the benefits of networking and building relationships.  Even though this story isn’t related to real estate investing it has everything to do with real estate investing. The other day I was coming home from the park with my son.   My wife was working  and it was getting late so I decided to stop by Boston Market to pick up some food.  This Boston Market has a drive through which was great because I …

Guess How I Reacted to this Situation…

Scott Costello All, Blog 3 Comments

Running a website is great when everything is working as it should.  However when things go wrong it quickly becomes a pain in the ass!  About two weeks ago I started having trouble logging into this site’s WordPress administration page.  It would either take forever to load or I’d get some strange error message to the affect that the site no longer existed.  My first thought was…My site got hacked! Luckily it wasn’t that but my host (1and1.com) was having …

Writing Content that Attracts Motivated Seller Leads

Scott Costello All, Blog, Featured 8 Comments

Struggling Investor has been alive and kicking for 6 years now (since 2008). To this day the hardest part for me is to write content.   I’ve definitely improved my skills, but it’s still a chore. If you have ever started a blog you know what I mean.  Heck…and I’m talking about just my personal blog.  I do this for fun.  How about blogs/websites setup for your real estate business? Websites used for business purposes are tougher then personal blogs. …

18 Ways to Suck at Wholesaling Real Estate

Scott Costello All, Blog, Featured 23 Comments

We all love GPS because it gives us the exact way to get someplace we want to go.  That is great and all but you really didn’t learn anything except that one way.  To truly learn something you need to know about what not to do and the consequences that come with it.  That is why I LOVE hearing about other people’s mistakes. With that in mind I wanted to write a different kind of post.  This post is all …